How Sponsored Posts Work on The Golden

The Golden was founded to help you make your house a home… and one that you ultimately love.

This is our mission and we’re passionate about it so know that we won’t be pushing junk just to make a couple of bucks. Because if it’s junk… you, the visitor will stop visiting. And if you stop visiting, what’s the point?

With that, I want to be extremely clear on how sponsored posts work on the Golden:

A company reaches out to us looking to promote their brand or product. If we feel that they’re a good fit for The Golden, we create an article that’s related to their brand/product (for example, if the company creates awesome energy saving smart bulbs, we might do the post, ‘Are Smart Bulbs Worth It?’.)

Now to be clear, we write the article, not the sponsor. If we choose to write about one of the sponsor’s products, that product was chosen by The Golden, not the sponsor. In short, the sponsor has no influence on what we write or how we write it.

In return for financially supporting the creation of the article, the sponsor gets a permanent advertisement after the post’s intro and at other various places throughout the post.

Our opinions are not, and will never be for sale.


-Kyle Boureston

Editor & Founder